Report:
TEMPO Interactive, Jakarta: The survey by SurveiOne research institution showed in flying, the cheaper ticket price has been the main consideration for Indonesian passengers.
The SurveyOne’s researcher, Anang Ghazali, mentioned 42.9 percent respondents chose a cheaper ticket price as their main reason while 27.70 percent considered good service, 9 percent the security aspect, 4.50 percent for comfort, and 2.6 percent for the airlines’ reputation.
The survey was conducted together with the survey for consumer behavior and expenses in various categories. It included 1,400 respondents in four cities: Jakarta, Surabaya, Medan, and Makassar.
“It began in the middle of last year,” said Anang yesterday.
The survey also covered the most favorite airlines. Anang said Lion Air is used the most (31.5 percent), followed by Garuda Indonesia (27.9 percent), Adam Air (13.3 percent), Merpati Nusantara Airlines (9.7 percent), Air Asia (4.2 percent).
Out of the five airlines, Garuda Indonesia is the only airline that does not offer cheap prices as they have full service. Lion Air plans to give full service next June.
The survey report is almost the same as the report by the National Airline Company Association (INACA). They said domestic passengers in 2006 used Lion Air (25 percent), Garuda Indonesia (20 percent), Adam Air (14 percent), Batavia Air (11 percent), and Sriwijaya Air (9 percent).
The market for airlines in Indonesia is growing rapidly as the low cost carriers started in 2001. The number of customers continuously increases.
According to the Directorate General for Air Transportation, the number of domestic passengers in 2007 increased 15.14 percent to 36.13 million passengers; to 34.01 million passengers in 2006, 28.8 million in 2005, 23.76 million in 2004, from 19.18 million in 2003.
Meanwhile, the number of passengers for the international route in 2007 increased by 9.25 percent to 13.93 million passengers; to 12.75 million passengers in 2006, 11.57 million in 2005, 11.8 million in 2004, from 10.7 million in 2003.
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